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Preparing the target group-oriented content for social media is a smart move to increase brand awareness on the one hand and to give users what they want on the other: infotainment. Tagging using hashtags (especially branded hashtags) promotes the information content, findability and interaction with the target group. For example, you can also work with your brand image and give managers, employees or influencers a voice. Or you can use relevant quotes and information from larger pieces of content such as magazine articles to generate traffic. How-To: Are you now wondering how you can create your own saying images? This is actually quite simple.
With the help of tools such as Canva or PicMonkey , it is possible to become creative Special Data even without outstanding graphic design knowledge. You can use ready-made post types in the right size for Facebook etc., upload your logo and your own images or draw from the wide pool of icons and templates. Infographics If you search for “ infographic ” on Pinterest , you’ll notice: There’s nothing here that doesn’t exist! No matter whether you want to know how car sharing, a good business plan or the beer brewing process works, you can find answers on Pinterest - in a concise, visual form. You should definitely use this unique potential of the platform, which is often referred to as a search engine for images, to distribute your snackable content. Pinterest keyword infographic With an infographic you can spread snack content, especially on Pinterest.
In an infographic you can accommodate a lot of information, clarify connections and prepare even more complex topics in an understandable way. If you implement this in a targeted manner and wait a bit, you might even be able to create a long-running social media hit that, in the best case scenario, will bring your website continuous traffic for years. How-To: You don’t have to be a professional graphic designer to design an infographic. Tools such as Canva or Piktochart are relatively easy to use and offer a wide range of options and individual design solutions. Short summaries Another form that, in my opinion, can also be defined as snackable content is short summaries preceding a guide.
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