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essential to choose an advertising format in line with the commercial objective of the campaign For example we will favor filters and lenses to increase community engagement while Collection Ads or Product Ads are more focused on online sales The Story Ads format is perfect for promoting the brand What types of ads can you create on Snapchat Ads Manager As an advertiser you have the possibility via the Snapchat Ads Manager


to create advertisements in different formats  Be careful when choosing the format so that it corresponds to your objective  Single image or video ads These are fullscreen advertisements lasting to seconds photo or video in which a title branding and a call to action are inserted Ad Collections Broadcast between stories these advertisements present a series of products through different screens Video or photo they also last from seconds to minutes and Rich People Phone Number List contain the brand a title and a CTA Les Stories Ads This format offers to image or video ads served between content or through a branded tile in the Discover





section of Snapchat Here again the duration is similar and the ad is furnished with a title the brand and a call to action Les lens AR More elaborate this format offers a branded augmented reality experience broadcast via Snapchat Thanks to the Lens Web Builder and templates everyone can test advertising in VR Filters Well known on networks filters allow users to dress themselves in the colors of the brand in photos and videos Snapchat Ads A video that cannot be deactivated for seconds these advertisements are broadcast within Snapchat content or games in order to promote a brand its products or its services Why get support in setting up your Snapchat campaigns If like many social

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